It was with great anticipation that our team got ready for the Capital Region Advertising Federation’s annual ADDY Awards this past Friday. We went into the competition having submitted five entries into the Ambient Media Out-of-Home Single Installation category and all five made it as finalists.
Our entire creative team, Jason, Emma, Colton, Olivia and Hannah were able to attend the awards and they were nice enough to let me, a “boomer”, tag along with them. With all the craziness in the event world, this event drew a large crowd which was wonderful to experience. We were able to view all the ADDY finalists in the gallery staged outside the award ceremony as it’s always great to see the amazing work happening right here in our region.
Along with our team, our table included two other groups, and I’m happy to say that the entire table went home with awards. For us, we received three ADDYs out of our five submissions.
The Toy Fair exhibit for LEGO and the LightfFair exhibit for LEDVANCE grabbed Silver ADDYs:
Gold ADDY winners automatically move onto the regional round coming up later this spring so we are not done yet!
The New York City Marathon Expo exhibit provided us with a Gold:
Our team always has the same goal, create unique and meaningful experiences for our clients and their attendees and while awards are only a secondary goal, having our creative team get the recognition they deserve is truly satisfying. Congratulations to all the winners Friday – but a special thank you to the Creatacor team as you have proved once again, your work is amazing!