Our very own Ed Riggs, Senior Designer, was featured in this article in Exhibit City News: “Designers discuss the state of exhibit flooring“, by Jeff Adcox. There are lots of exciting new options for flooring in your exhibit space. Here are the examples used in the online and print versions of the article, implemented by Creatacor: Photographs of the “Toy…
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Category: Industry News
Exhibit Designers Alter Business Plans
Adam Sichko has written an article for the Albany Business Review entitled “Designers of trade show exhibits alter business plans as clients rein in spending“. In it, he discusses the impact of the global recession on the trade show industry from the perspective of 3 exhibit firms, including Creatacor. Creatacor President & CEO, Tom Lemery is quoted extensively, saying: “Trade…
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State of the Exhibit Industry
Aleta Walther has written an article for the December issue of Exhibit City News entitled “State of the Industry: belief and hope for recovery“. She discusses the impact of the recession on the exhibit industry while examining a recent Center for Exhibition Research (CEIR) report that may show that the industry is lagging behind the broader economic recovery. Aleta also…
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Face-to-Face Marketing: It’s Human Nature
With the ever increasing popularity of web-based social networking sites, such as Twitter, Facebook and Myspace, a question that I have been asked for years is being asked again with even more zeal. That is; “Will the internet and the advancement of personal digital communications technologies replace trade shows someday?” In other words; will face-to-face marketing ever go away? My…
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A Healthy Partnership Can Yield Great Results
Recently, Creatacor conducted a business review with one of our best customers within the healthcare market. The results were amazing. Based on their 3 year objectives to: better manage their total spend for trade show participation by operating in a process efficient environment, and optimizing opportunities for enhanced market exposure through trade shows, Creatacor was able to report significant savings…
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